Siobhán joined CHL in 1995. Her key assignment areas are qualitative and quantitative marketing research, marketing and tourism planning, study tour organisation, project backstopping, statistical analysis and data interpretation. Fields of specialisation are tourism development and socio-economic sectoral analysis. Siobhán has carried out numerous assignments in these fields for both public and private sector clients throughout Ireland, Western Europe and the Caribbean.
Siobhán’s research experience includes extensive work on a wide range of projects in the fields of marketing, tourism product development, regional tourism planning, heritage, economic and strategic planning and education and training. She has also managed many large research projects for a variety of clients.